scenta: a packaging system, brand guidelines and an AI photography prompt pack
A designer reports extending a small brand from a Canva logo into 51 packaging designs, guidelines and an AI photo workflow the client reuses.
Done withAIAdobe IllustratorCClaudeCChatGPT
Results reported by the designer
WHAT THEY DID
Chris Alexander redrew a Canva-made wordmark that wouldn’t print, wrote 43-slide brand guidelines and produced die-cut packaging art for 51 designs across two brands. He also wrote an AI photography prompt pack in Claude for ChatGPT’s image creator; it made 85 images and the client reuses it.
STEP BY STEP
- Production art for 51 packaging designs across two brands (8 box and 8 bottle designs in 2025; 16 scenta and 19 cleana SKUs in 2026), built in Illustrator.
- A prompt pack with a master block, eight scent blocks and twelve shot blocks, written in Claude for ChatGPT’s image creator; it produced 85 images.
- Consistency relied on reference photography, fixed wording and cropping to identical dimensions. The client then used the pack to generate photography for a second brand.
HOW IT WENT
He reports 16 SKUs finished in twelve days and 19 in four, and a happy client. One display box was returned because the printer wanted Pantone, not CMYK.
Reported results: The designer reports 16 SKUs completed in twelve days and 19 in four days, that the client is happy with consistency, that one vendor returned a display box asking for Pantone instead of CMYK, and that the business is not yet cash-flow positive.
WORTH KNOWING
All figures are the designer’s. The page says the business isn’t cash-flow positive yet, and it shows no print results or sales.
Rates the entry, not the tool.
Source: Chris AlexanderOpen as a page
- Work done: not stated in the source
- Source published: not stated
- On 4TC: added Oct 20, 2026 · checked Oct 20, 2026
About this source
Type: Portfolio project · Firsthand report
- scenta — From a logo built in Canva to 51 packaging designs | Chris Alexander
Chris Alexander · Chris Alexander · Publication date not stated · Checked Oct 20, 2026
Primary account or publisher hosting the account.
Access: Page text was read during research.
Source check: Spot-checked by the 4TC build team on Oct 20, 2026. Re-read the page; numbers and dates are as stated there. Nobody at 4TC has tested this.
Claims and where they come from
- 51 packaging designs across two brands, plus a 43-slide brand system (reported) [1]
4TC interpretation
Our reading, not something the source says.
A concrete service expansion: brand system, packaging family and ongoing image-production guidance.
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